2.1. Publish the sweepstakes on Twitter.
2.2. Create the sweepstakes in Cool Tabs.
2.4. Winners page and certificate of validity.
2.6. How to contact the winners.
1. Introduction.
The Twitter Sweepstakes app allows you to carry out sweepstakes among your followers or among those users who retweet one or more of your publications. You can require any of these actions or all of them.
The use of this application is included in all our plans. You can also use it within the trial days.
Keep in mind that:
- Retweet sweepstakes can only be performed on tweets less than 7 days old. Twitter does not provide information on retweets with an earlier date.
- Twitter's API, which allows us to collect content, only returns information on the last 100 retweets. So, if the sweepstake is created in Cool Tabs when there are already more than 100 retweets in the publication, it will not be possible to collect all the retweets.
To avoid losing entries' data, you have to create the sweepstakes in Cool Tabs immediately after publishing it on your Twitter account.
2. Step by step.
2.1. Publish the sweepstakes on Twitter.
Before using the Twitter Sweepstakes app, you must post the sweepstakes on Twitter. Once published, log in to Cool Tabs.
It is important to create the sweepstakes right after the tweet has been published as, due to technical problems with the Twitter API, we will not be able to collect information from older tweets.
2.2. How to create the sweepstakes.
1) Log in to your Cool Tabs account. If you are not registered yet, you can check the tutorial: How to create an account on Cool Tabs.
3) Select the Twitter Sweepstake app.
4) Select the Twitter user on which you are going to run the sweepstakes. If you don't already have Twitter users linked to your Cool Tabs account, you will need to log in with Twitter to link one.
5) Specify the type of sweepstakes and click on the 'Continue' button. This can be among your followers or among those users who have retweeted one (or more) of your tweets.
Draw among followers
If you choose to run it among all your followers, the sweepstake will be run among all your profile's followers. Select the option.
Then, write a name for your sweepstakes, so that you can identify it internally in the list of your campaigns.
Draw among users who have retweeted some of your tweets
If you select the option among those users who have retweeted, you have to complete certain information related to the sweepstakes.
- Campaign name: write a name to identify your sweepstakes internally (it will not be public). This will be the name that will be shown in the list of your campaigns.
- Draw time zone.
- Start and end date when the app will start and stop collecting data.
- Select the tweet(s) on which you want to run the sweepstake. By default, your last 200 posts will be displayed.
- Specify whether it is mandatory for participants to be followers of one or more Twitter profiles. You will be able to specify the accounts in the winners' selection. Remember that only tweets less than 15 days old will appear, as Twitter does not provide information on retweets of older tweets.
6) Click on the 'Save' button.
Your sweepstakes will be registered in your Cool Tabs account, participants will be collected, and you will be able to select the winners at the end of the participation period.
Read on to start selecting winners.
You can review the list of participants by clicking on the 'Leads' section (user icon).
2.2.1. Add more publications to the sweepstakes.
Twitter Sweepstakes also allows you to edit your sweepstake and include new posts. This is very useful if we give a reminder of the contest on Twitter. This way, all the retweets made on the new posts will be collected as well.
To include new posts, just edit the campaign by clicking on the edit icon. Then click on 'Add more tweets', and select the tweet/s you want to add. Save the changes.
Bear in mind that you should create the Twitter Sweepstake right after you publish your tweet and include all the new posts right after you create them, to ensure that all the participations are collected. Remember that retweet sweepstakes can only be performed on tweets that are less than 7 days old, as Twitter does not provide information on older posts. Besides, Twitter only gives us the last 100 retweets.
2.3. How to select winners.
To select winners, you need an active plan on the platform, either paid or trial. The trial period allows you to try any of the platform's plans for free, for 7 days and without any usage limit.
More information about the Free Trial >>
To start the winner selection process, click on the 'Winners' section. You can access it from the main list of your campaigns by clicking on the trophy icon.
Draw among followers
You can apply the following filters:
- Exclude winners from previous competitions. Check this option if you want users who have won other campaigns will not to be able to win again.
- Exclude users from the blacklist by email or nick. We remind you that with our "Blacklist" functionality, you can block users to avoid them being winners. Thus, users included in the list will not be able to be winners
Once you have completed the filter fields that apply to your sweepstakes, click on 'Step 1: Filter'.
Finally, indicate the number of winners and alternates and click on 'Step 2: Launch sweepstake'.
Draw among users who have retweeted your tweet
Once inside the 'Winners' section, you will find the following filters:
- Start and end date to participate.
- If one of the requirements of the sweepstakes is that participants have to be a follower of an account, in this step you have the possibility to set this filter. This filter is only available from the Gold One Plan onwards.
- Exclude winners from previous competitions. Check this option if you want users who have won other campaigns will not to be able to win again.
- Exclude users from the blacklist by email or nick. We remind you that with our "Blacklist" functionality, you can block users to avoid them being winners. Thus, users included in the list will not be able to be winners
Once you have completed the filter fields that apply to your sweepstakes, click on 'Step 1: Filter'.
Finally, indicate the number of winners and alternates and click on 'Step 2: Launch sweepstake'.
2.3.1. Why isn't all the data displayed in my sweepstakes?
Sometimes, not all the information of a sweepstake is shown (for example, we have 1,500 RTs, but Cool Tabs is only showing 1,300). This is due to the Twitter API and what Twitter considers “relevant” or not. There may be accounts that have no followers or are very new users, and Twitter considers them as not relevant and does not include them. Twitter's standard search API focuses on relevance and not completeness.
2.4. Winners page and certificate of validity.
Once you've chosen the winner/s, you will get a link to the public winners' page, so that you can publish it and communicate the result. Copy and paste the link.
The winners' page includes the certificate of validity, which certifies that the process has been carried out in a random and transparent way.
In order for the participants to see the winners' page, don't forget to set it to public mode (as shown in the image).
Twitter Sweepstakes app also allows you to customize your public winners' webpage. Take a look here.
2.5. Winners video.
After the winner selection, you also have the possibility to generate a video with the result of your sweepstakes.
This video can be published with a URL or downloaded for posting in a tweet.
For more information, see the tutorial Winners video: how to show the result of your sweepstakes.
2.6. How to contact the winners.
Contacting the winners of your Twitter sweepstakes is very simple. Once you have selected the winners, in the 'Winners' section, you will find the winner's username.
If you click on the Twitter icon next to it, it will take you directly to their profile. You will then be able to send them a private message.
3. Other specifications.
- You can only make direct draws on both Twitter followers and retweets public profiles.
Specific limits for direct draws of retweets with Twitter Sweepstakes app:
- You can only make sweepstakes of tweets or retweets that are less than seven days old, as Twitter doesn't provide older information.
- A maximum of 20,000 retweets will be collected.
- The Twitter Search API is based on the relevance of publications and not on gathering them all. This means that some tweets or users will not appear in the final results. We usually collect over 85% of the retweet on a tweet.
4. Related content.
How to create a Hashtag Sweepstake on Twitter and Instagram >>
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