How to Create a Multiplatform Sweepstake

1. Introduction.

2. Step by step.

2.1. Create your sweepstake.

2.2. Select the campaigns you want to combine for the draw.

2.3. Winners selection.

2.4. Winners page and certificate of validity.

2.5. Winner video.

3. Other specifications.

4. Related content.

1. Introduction.

The Multiplatform Sweepstake app allows you to launch a draw among participants of several draws that you have launched on different social networks. This way, you can unify participants and select a single winner or winners.

You can realize a multiplatform sweepstake with all the following supported by Cool Tabs: sweepstakes on different social networks (Facebook, Instagram and Twitter) and gamification campaigns to attract leads (sweepstakes with a data form).

The Multiplatform Sweepstake app does not support draws from a list of participants. Therefore, you will not be able to add to your multiplatform sweepstakes a list of participants that you have in an Excel or CSV file.

2. Step by step.

Keep in mind that the process to use this application and select a winner is as follows:

Publish the sweepstakes on your social networks.
Create these sweepstakes independently in your Cool Tabs account. After having published the sweepstakes on social networks, you have to create (register) those sweepstakes in Cool Tabs, so that our tool knows which publications should collect participations.
Use the Multiplatform Sweepstakes app to unify all participants and make the winner selection. We will explain it below.

2.1. Create your sweepstake.

Before using the Multiplatform Sweepstakes app, in addition to having published on your social networks the sweepstakes you want to collect participants in your Cool Tabs account, you have to create them in your Cool Tabs account. If this is not your case, first, create those sweepstakes in Cool Tabs. You can follow the next tutorials:

If you have already created the sweepstakes on Cool Tabs, enter into your account and click on 'Create campaign'.

Select the Multiplatform Sweepstakes application option and click 'Start'.

2.2. Select the campaigns you want to combine for the draw.

Name your multiplatform sweepstake, so you can identify it in the list of your campaigns.

Select the sweepstakes or campaigns you want to include in your multiplatform draw.

If there are campaigns that don't appear on the list, click on 'Load more campaigns'.

2.3. Winners selection.

Once you've saved your campaign, the next screen will appear is the list of participants. In this section, you can see the total of publications, the ones that have been published, the pending ones (in case of needing validation) and the unpublished participations.

To select the winners, go to the 'Winners' section.

You can also access the winners section from the main list of your campaigns by clicking on the icon with the three horizontal stripes, as shown in the following image.

In the 'Winners' section, you will be able to filter the dates you want to select winners (start and end date of your sweepstakes). In addition, you will be able to exclude winners from previous contests or users you have in your lists of prohibited emails/nicks.

Please note that users are counted as unique participants. If a user has participated more than once, it is not possible to give him/her more chances in the multiplatform sweepstakes.

Write a title, which will be public, for the group of winners. And determine the number of winners and alternates.

2.4. Winners page and certificate of validity.

Once you've chosen the winner/s, you'll get a link to a public winner's page, so you can share the results with all your followers.

The winners' page includes the certificate of validity, which certifies that the process has been carried out in a random and transparent way.

In order for the participants to see the winner's page, don't forget to set it to public mode, as shown in the image.

2.5. Winners video.

After the selection of winners, you also have the possibility to generate a video with the result of your sweepstakes, showing the title of the sweepstakes, the prizes and the winners/substitutes.

This video can be published via URL or downloaded in different formats, to be published on your profile and/or in Stories.

3. Other specifications.

The Multiplatform Sweepstakes app is included in all Cool Tabs plans. You can also use it during the 7 days free trial period.

If you have any questions during the process, do not hesitate to contact us through our webchat or our support email: help@cool-tabs.com

4. Related content.

How to Create a Direct Sweepstake on Instagram >>

How to Create a Sweepstake Among Users Who Comment on a Promoted Post on Instagram >>

How to Create a Direct Sweepstake on Twitter >>

How to Create a Direct Sweepstake on Facebook >>

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1. Introduction.