We’re launching the Word Search game. A new gamification dynamic designed to test your participants’ focus, visual memory, and speed, with a simple and highly customizable mechanic that will capture your audience’s attention from the very first click.
What it is
In this game, participants must find hidden words in a grid full of letters. The words may appear horizontally, vertically, or diagonally, and in any direction.
The challenge is to find all the words before time runs out. Each game round can feature words from a single list or from multiple sets scheduled by date, so the terms change over time, just like in games such as Hangman or Sort the Letters.
Main features
Game mechanic based on the classic Word Search format, with hidden words in a letter grid.
Ability to configure multiple word sets, activated automatically by date.
Custom game conditions: grid size (rows and columns), time limit, and maximum number of plays.
Scoring is based on each word found and the remaining time.
Participant ranking system.
Full visual customization: colors, typography, background, grid style, and highlight effect.
100% responsive and compatible with all devices.
Use cases
New product launches
A cosmetics brand can create a campaign featuring keywords related to new products or hero ingredients, such as hyaluronic acid, collagen, or retinol, helping users learn about their benefits while they play.
Seasonal promotions
A supermarket chain can launch a seasonal Word Search game. In spring, words could include seasonal fruits and vegetables (strawberry, asparagus, orange), and in summer, barbecue-related products or frozen treats.
Sports sponsorships
During a major sporting event like the Football World Cup or a Formula 1 race, a sponsoring brand can include words related to the event: player names, racing teams, participating countries, circuits, or host cities. The word sets can be updated as the tournament progresses.
Brand recall
An insurance company could launch a campaign to reinforce its positioning and brand values, using terms such as safety, trust, protection, peace of mind, and home. As participants find the words, they engage with key concepts in a fun and memorable way, ideal for top-of-mind awareness.
How it works
The user accesses the game and sees a grid of letters.
In each game, they must find all the hidden words, which can be arranged in any direction.
Points are awarded for each word found. Extra points are given for the remaining time.
If multiple word sets have been defined by date, the game will automatically load the corresponding set.
At the end of the game, the total score is displayed.
Available in Gold and Diamond plans
The Word Search game is available on all Gold and Diamond plans.
Not yet a Cool Tabs user? You can try it with no limits during the 7-day free trial included with any of our plans.
Learn more about the Free Trial: How to try Cool Tabs for free.
Publish your first campaign now
Follow the tutorial: How to create a Word Search Game.
If you're planning to launch a fun, educational, or thematic campaign that drives real engagement with your audience, the Word Search gamification is the game your brand needs.
For more information or assistance during the setup process, contact us at help@cool-tabs.com.
Comments
0 comments
Please sign in to leave a comment.