To create a direct draw among those participants who like or comment one or more of your photos or videos, choose our Instagram Sweepstakes app. You can run actions like: "comment the post and mention one or more friends". You can choose one or more of them. Keep in mind that, due to the changes on Instagram's API, it's not permitted to run a sweepstake in which the participants need to like your post/s or follow your profile.
2. Step by step.
2.1. Create a sweepstake in Cool Tabs.
We remind you that you can try our platform for free for 7 days without any limit or permanence.
- We must associate a Facebook account since access to the data of an Instagram account is done through Facebook. You must accept the permits so that we can collect the shares of your publication.
- Choose the Instagram user you want to run the contest with. If the profile which you want to make the draw does not appear, follow the steps in this tutorial to add it.
When you click on "I cannot find my Instagram account", you will be shown the information to convert your personal profile into a company profile, as it is not possible to hold sweepstakes with personal profiles. Company profiles must always be associated with a fanpage. In addition, we will have to check the permissions of the profile we want to draw on Facebok Business.
- Select the dates by which the data will be collected:
- Choose the post or posts in the following step. By default, the last 200 publications will be displayed.
- Instagram Sweepstake also allows you to edit your sweepstake and include new posts. This is very useful if we give a reminder of the contest on Instagram. This way, all the comments made on the new posts will be collected as well.
To include new posts, you just need to access your campaign and select the post/s you want to add.
2.2. Select winners.
To choose winners, go to the "Participants" section and once inside, click on the "Winners" section in the left menu.
- Unique users. Each user will have only one opportunity in the raffle regardless of the number of comments made.
- One opportunity per comment. Each comment will count as a new opportunity in the draw for the user.
- Participants who have mentioned one or more friends (up to 10 mentions).
- Participants who have included the hashtag, word/s or mention required in their comments. You can write various words separated by spaces, so the comments which include any of them are filtered.
- Once you've chosen the winner/s, you'll get a link to a public winner's webpage, so you can share the results with all your followers. You can also custom your winner's page with a custom header.
3. Other specifications.
- You can only make direct Instagram Sweepstakes among those users who comment on a post, always in public profiles.
- You can also make a contest with a promoted post or among posts that belong to different profiles (very useful to make campaigns with influencers).