2.1. Sweepstakes with a registration form.
2.2. Sweepstakes on Instagram.
2.5. Multiplatform sweepstakes
1. Introduction.
If you have published sweepstakes on social networks, and you have made the selection of winners with Cool Tabs applications, you will need to contact the winners, to communicate the result of the sweepstakes so that they can claim the prize.
If you have not yet drawn a winner, please refer to the tutorial on How to select a winner and obtain the certificate of validity.
Next, we explain the options you have to contact the winners.
2. Types of sweepstakes.
Depending on the dynamics of the sweepstakes and the social network in which it was carried out, the options for contacting the winners may change.
2.1. Sweepstakes with a registration form.
In this type of sweepstakes, contest, or promotion, the user participates by filling in their personal data and is asked, in addition to other data, for an email address.
Whether they have participated through 'Anonymous' registration (filling in their personal data) or with 'Social Login' (with one of the social networks you have enabled), you will have access to their email.
In this case, the easiest and quickest way is to contact them via email. In the 'Winners' section of your campaign, next to the winner's name, you will find their email address.
Besides, if you click on the information icon next to the winner's name, you will be able to access the user's participation and see his/her complete details.
We recommend that, on the legal bases of your campaign, you specify how you will communicate with the winner/s and the deadlines they have to reply.
How to announce the winners of sweepstakes by registration
So that the winner and the rest of the participants know the resolution of the sweepstakes and the selection is seen as a transparent process, you can also:
- Publish the public URL to the winner's page on your social networks, web, blog...
- Publish the winner's video on your social networks, web, blog...
- Embed the winner's page on a website or blog.
Don't forget to make public the winner's page and/or the video with the sweepstakes results so that, when you publish it, it will be visible to all users.
2.2. Sweepstakes on Instagram.
Once the winners have been selected, in the 'Winners' section of the sweepstakes, you will find the winner's username.
If you click on the Instagram icon next to it, it will take you directly to their profile. This way, you can send them a private message, congratulating them and giving them instructions on how to receive the prize.
You can also edit the sweepstakes post and mention the winner to let them know that they have won.
If you need to check the winner's participation, you can do it from the list of participants. To access it, go to the 'Participants' section. You can access it from the sweepstakes result page or from the main list of your campaigns by clicking on the 'Leads' icon.
Enter the winner's username in the 'Name, nickname or email' field and click on 'Filter'. In the search results, you will be able to see their participation, the comment they have made, and, if applicable, the mentions they have included.
How to announce the winners of sweepstakes on Instagram.
To publish the result of your Instagram sweepstakes and show more transparency to your audience, you have several options:
- Post the URL of the winner's page in the Instagram bio and/or in Stories.
- Download and publish the winner's video in the Instagram feed and/or in Stories.
Don't forget to make the winners' page and/or the video with the sweepstakes result public so that, when you publish it, it is visible to all users.
2.3. Sweepstakes on Facebook.
When you select the winners of sweepstakes on Facebook, you will get the winner's username ('Winners' section).
2.3.1. Sweepstakes based on comments.
If your sweepstake is based on comments, when you click on the Facebook icon next to the winner's name, you will be taken directly to the comment he/she made.
This way, you can send him/her a message or directly reply to his/her comment to let him/her know that he has won.
Take the opportunity to share in the same comment the link to the winners' page, so the rest of the participants can see the resolution of the draw.
2.3.2. Sweepstakes based on likes.
In the case of likes sweepstakes, Facebook does not allow direct access to a user's profile. Therefore, if you click on the Facebook icon next to the winner's name, the social network will display the message "This content is not available at this time".
We propose you several options to contact the winner:
1) Create a new post and mention the winner. It will only be possible to mention him/her if he/she is a follower.
2) Write a comment on the sweepstakes post, mentioning the winner. Again, you will only be able to mention him/her if he/she follows you.
3) Try to locate the user among the list of users who have 'Liked' the sweepstakes. An impractical option is when there is a high number of participants.
If you cannot mention the winner and/or the number of participants is too high to locate them, the best thing is to publish a new post, communicate the resolution of the sweepstakes, and publish the URL to the winners' public page. Ask them to contact you by private message.
How to announce the winners of sweepstakes on Facebook
To publish the result of your Facebook sweepstakes and offer more transparency to your audience, you have several options:
- Post the URL of the winner's page on your wall.
- Download and publish the winners' video on your fan page wall and/or in Stories.
Don't forget to make the winners' page and/or the video with the sweepstakes result public so that, when you publish it, it is visible to all users.
2.4. Sweepstakes on Twitter.
Contacting the winners of your Twitter sweepstakes is very easy. Once you have selected the winners, in the 'Winners' section of the sweepstakes, you will find the winner's username.
If you click on the Twitter icon next to it, it will take you directly to their profile. You will then be able to send them a private message, congratulating them and giving them instructions on how to receive or collect the prize.
Another option is to post a new tweet or leave a comment on the sweepstakes post, communicating the resolution and mentioning the winner. In this case, it is also convenient to post a link to the winner's page.
If you need to check the winner's participation, you can do it from the list of participants. To do this, go to the 'Participants' section. You can access it from the sweepstakes results page or from the main list of your campaigns by clicking on the 'Leads' icon.
Enter the winner's username in the 'First name,' field and click 'Filter'. You will be able to see the winner's tweet that the winner has made.
How to announce the winners of sweepstakes on Twitter
To publish the result of your Twitter sweepstakes and show more transparency to your audience, you have several options:
- Post a tweet with the URL of the winner's page.
- Download and post a tweet with the winner's video.
Don't forget to make the winner's page and/or the video with the sweepstakes results in public mode so that, when you publish it, it is visible to all users.
2.5. Multiplatform sweepstakes.
In multi-platform sweepstakes, the options for contacting the winner will depend on which network he/she participated in. On the sweepstakes result page, next to the winner's name, there is the icon of the social network in which he/she participated.
You will have to follow the steps we have indicated above, in the case of sweepstakes on Instagram, Facebook, or Twitter.
3. Other specifications.
Please note that, in order to make the selection of winners, it is necessary to have an active payment plan or a trial plan.
The free trial allows you to try any of the plans for free, for 7 days and without limitations.
If you have any questions or would like more information, you can contact us through the chat on our website or by email at help@cool-tabs.com.
4. Related content.
How to create sweepstakes on Instagram and select winners>>
How to create sweepstakes on Facebook and select winners >>
How to create sweepstakes on Twitter and select winners >>
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