In campaigns with ticket validation, Cool Tabs automatically analyzes each ticket uploaded by a participant to check if it meets the rules you have configured (specific products, minimum amount, store, dates, etc.).
From the dashboard, you can see the result of that analysis, filter by status, and manually decide which entries to approve or reject when necessary.
In this tutorial, as a guide, we explain how to review entries and what you see on the Ticket Validations screen.
1. How to Access
From your campaign, in the left side menu, go to Leads and click on Ticket Validations.
The screen is divided into three sections:
Validation Status: what the system has automatically decided about each ticket.
Moderation Status: the stage of the manual review process each entry is in.
Entries Table: list of entries with details of each uploaded ticket.
The boxes at the top act as filters. Clicking one updates the table below to show only entries with that status.
1.1. Validation Status.
Indicates the system's automatic verdict on each ticket. There are six possible statuses:
All. Shows the total entries received in the campaign, without filtering by status.
Valid. Tickets that have passed all validation rules: contain the required products, meet the minimum amount, are from the appropriate store, and are within the valid dates. These participants enter the draw or promotion directly.
Invalid (rules). Tickets that the system was able to read correctly but do not meet one or more of the rules you configured. For example: the ticket does not include the promoted product, the amount is below the minimum, or the purchase date is outside the valid period. In the Rule Errors column, you will see exactly which condition was not met.
Invalid (system). Tickets that the system could not process correctly. This usually happens when the photo is blurry, poorly framed, cut off, or the OCR fails to extract key data such as the store name, date, or products. In the System Reasons column, you will see the specific reason (for example, "Could not detect the store name on the ticket").
Error. Entries where a technical failure occurred during processing. If you see a high number here, contact support.
Processing. Tickets that the system is still analyzing. Usually, this number is 0 or very low, as validation typically takes only a few seconds.
1.2. Moderation Status
Indicates the stage each entry is at within the manual review flow. This is useful when you want to give the final approval yourself before the draw.
All. Total entries, same as the previous section.
Pending Review. Entries that need someone to review them manually. Tickets marked as invalid by the system or by rules usually accumulate here, in case you want to give them a second chance after reviewing the image.
No Review Needed. Tickets that have passed all automatic validations cleanly. They do not require manual review.
Approved. Entries you have manually approved. They enter the draw even if the system initially marked them as invalid.
Rejected. Entries you have manually rejected. They do not enter the draw.
1.3. The Entries Table.
Below the filters is the table listing entries and details of each ticket.
These are the main columns:
ID: internal validation identifier.
Participant ID: participant identifier.
Email: participant's email.
UID: unique ticket identifier.
Validation Status: the automatic result (Valid, Invalid rules, Invalid system, etc.).
Moderation Status: the review stage.
System Reasons: if the system could not validate it, here is the explanation why.
Rule Errors: if it does not meet any configured rule, here is the detail.
Image: thumbnail of the uploaded ticket. Clicking it shows a larger view.
Store: store detected by the OCR.
Amount: total amount detected.
Ticket Date: purchase date detected on the ticket.
Review Status: internal review status (for example, pending).
Admin Notes: internal comments you can add.
Validation Date: when the validation was processed.
Confidence: level of certainty with which the system made its decision about the ticket. The higher, the more reliable the automatic validation; lower values are good candidates for manual review before approving or rejecting.
2. See Why a Ticket Was Accepted or Rejected.
Next to the validation status of each row, you will see a magnifying glass icon. Clicking it opens a detailed explanation of which rules were evaluated and which the ticket met or failed.
This is very useful for:
Understanding why a seemingly correct ticket was marked as invalid.
Resolving participant complaints.
Verifying that the configured rules are being applied as expected.
Making an informed decision whether to manually approve an entry that the system marked as invalid.
3. Other Specifications.
3.1. Usage Recommendations.
Start with "Pending Review" when managing manually: this is where doubtful cases requiring your judgment are found.
Use the magnifying glass before approving or rejecting: it gives you the full context of why the system decided what it did.
Review "Invalid (system)" with the image open: sometimes the ticket is valid, but the photo is poor. You can ask the participant to upload a better one or approve manually if it’s clear.
Write in "Admin Notes" the reasons for your decisions, especially if rejecting. It will help you respond to complaints.
Download the full list from the Download menu on the left if you need to work with the data outside the dashboard.
Do you have questions about a specific ticket or how to configure validation rules? Write to us at help@cool-tabs.com, and we will assist you.
4. Related Content.
How to Create a Purchase Ticket Validation Campaign.
How to Create Regular Expression Rules to Validate Tickets.
Comments
0 comments
Please sign in to leave a comment.